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Wayfarer Tea challenges you to set your phone down and go explore. Reconnect with nostalgic childhood play and bring nature back into your life.
"Remember a time when you cuddled up next to a fire without Instagramming it? Rainy days were never dreary, but rather the perfect excuse for a hot cup of tea. #BringNatureBack"
"Remember a time when tweets were the beautiful calls of birds and friend requests were made in a sandbox? Staying home was never boring, but rather the perfect excuse for a hot cup of tea." #BringNatureBack
"Remember a time when sticks were swords or walking sticks and backyard beckoned for adventure? Having a cold was never draining, but rather the perfect excuse for a hot cup of tea".
A creative collaboration between Reid Masimore (Copywriter), Shelby Robinson (Art Director), and Robert Freeman Smith (Video Producer)
Silver Addy Winner-Integrated Campaign